Privacy Policy

Privacy Policy 

Last updated: 06/09/2026 

Dressed 2 Digress Ltd ("D2D", "we", "us", "our") is committed to protecting your privacy. This Privacy Policy explains what personal data we collect, why we collect it, how we use it, and what rights you have over it, in line with UK data protection law (the UK GDPR and the Data Protection Act 2018). 

1. Who We Are 

Dressed 2 Digress Ltd is a company registered in England and Wales, company number 07840433. 

Registered Office: 5 Chigwell Road, London, United Kingdom, E18 1LR 

We are the "data controller" of the personal data described in this policy — meaning we decide how and why your data is used. 

Contact: sales@dressed2digress.co.uk 

2. What Personal Data We Collect 

We collect personal data that you give us directly, and some data collected automatically when you use our Site. 

Information you give us: 

  • Name, email address, delivery and billing address, phone number 

  • Order details and purchase history 

  • Payment information (processed securely by our payment providers — we do not store full card details ourselves) 

  • Any information you share with us via the contact form, email, or customer service enquiries 

  • Account login details, if you create an account 

Information collected automatically: 

  • IP address, browser type, and device information 

  • Pages viewed, time spent on the Site, and browsing behaviour, via cookies and similar technologies 

  • Approximate location, based on IP address 

3. How We Use Your Data 

We use your personal data to: 

  • Process and fulfil your orders, including payment, delivery, and customer service 

  • Create and manage your account, if you have one 

  • Respond to enquiries, returns, and complaints 

  • Send you order confirmations and essential service communications 

  • Send you marketing emails about new products, offers, and updates — only if you've opted in, and you can unsubscribe at any time 

  • Improve our Site, products, and customer experience 

  • Detect and prevent fraud, and meet our legal and regulatory obligations 

4. Legal Basis for Processing 

We only use your personal data where we have a proper legal basis to do so, which will usually be one of the following: 

  • Contract — to fulfil an order or provide a service you've requested 

  • Consent — for marketing communications and non-essential cookies, which you can withdraw at any time 

  • Legal obligation — for example, keeping records for tax and accounting purposes 

  • Legitimate interests — for example, preventing fraud or improving our Site, where this doesn't override your rights 

5. Cookies 

Our Site uses cookies and similar technologies to make the Site work properly, remember your preferences, and understand how visitors use the Site. Some cookies are essential for the Site to function (such as keeping items in your basket); others are optional and help us with analytics and marketing. You can manage or disable non-essential cookies through your browser settings or any cookie preference tool on the Site. 

6. Sharing Your Data 

We don't sell your personal data. We share it only where necessary, with: 

  • Shopify — our e-commerce platform provider, which processes and stores order and account data on our behalf 

  • Payment processors — to securely process payments 

  • Couriers and delivery partners — to deliver your order 

  • Email and marketing service providers — if you've opted in to marketing communications 

  • Analytics and advertising platforms (such as Google and Meta) — to understand Site performance and show relevant advertising, where you've consented to this via cookies 

  • Professional advisers, regulators, or law enforcement, where we're legally required to 

All third parties we work with are required to keep your data secure and use it only for the purposes we've specified. 

7. International Transfers 

Some of the providers we use to run our Site may store or process data outside the UK. Where this happens, we ensure appropriate safeguards are in place, such as standard contractual clauses or equivalent legal protections, so your data remains protected to UK standards. 

8. How Long We Keep Your Data 

We keep personal data for as long as necessary to fulfil the purposes it was collected for, including any legal, accounting, or reporting requirements. Order and transaction records are typically kept for at least 6 years to meet UK tax obligations. If you've asked to be forgotten and we have no ongoing legal reason to keep your data, we'll delete or anonymise it. 

9. Your Rights 

Under UK data protection law, you have the right to: 

  • Access the personal data we hold about you 

  • Correct inaccurate or incomplete data 

  • Request deletion of your data, in certain circumstances 

  • Restrict or object to certain processing of your data 

  • Request a copy of your data in a portable format 

  • Withdraw consent at any time, where processing is based on consent (for example, marketing emails) 

To exercise any of these rights, contact us at sales@dressed2digress.co.uk. We'll respond within one month, as required by law. 

If you're unhappy with how we've handled your data, you also have the right to complain to the Information Commissioner's Office (ICO), the UK's data protection regulator, at ico.org.uk. 

10. Age Restriction 

Our Site and products are intended for adults. We do not knowingly collect personal data from anyone under the age of 18. If you believe a child has provided us with personal data, please contact us and we will remove it. 

11. Data Security 

We use appropriate technical and organisational measures to protect your personal data against unauthorised access, loss, or misuse. While we take reasonable steps to keep your data secure, no method of transmission over the internet is completely secure, and we cannot guarantee absolute security. 

12. Changes to This Policy 

We may update this Privacy Policy from time to time. The "Last updated" date at the top will reflect the most recent version. We encourage you to review this policy periodically. 

13. Contact Us 

If you have any questions about this Privacy Policy or how we handle your personal data, please contact us at sales@dressed2digress.co.uk.